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<channel>
	<title>Young Design LAB</title>
	<link>https://youngdesignlab.com</link>
	<description>Young Design LAB</description>
	<pubDate>Fri, 09 Jun 2023 07:47:28 +0000</pubDate>
	<generator>https://youngdesignlab.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Home</title>
				
		<link>https://youngdesignlab.com/Home</link>

		<pubDate>Wed, 31 May 2023 09:34:17 +0000</pubDate>

		<dc:creator>Young Design LAB</dc:creator>

		<guid isPermaLink="true">https://youngdesignlab.com/Home</guid>

		<description>
&#60;img width="1920" height="1500" width_o="1920" height_o="1500" data-src="https://freight.cargo.site/t/original/i/33c0f234c6dccc0c0bc448e333bfe8bfd2a694511e7a9c5e9f3ab31a58ee167f/Logo.gif" data-mid="181431656" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/33c0f234c6dccc0c0bc448e333bfe8bfd2a694511e7a9c5e9f3ab31a58ee167f/Logo.gif" /&#62;
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Gayoung Kim is a Korea-based visual designer who brings imagination to life through captivating artistry.
Seamlessly blending art and design, she creates unforgettable moments of visual fascination.




	
	︎︎






	

	
✤
Project A
BX &#38;amp; UX/UI

Editorial Design



	
✤
Project BMotion Graphic
Creative Direction





&#60;img width="4961" height="3508" width_o="4961" height_o="3508" data-src="https://freight.cargo.site/t/original/i/6cd8c6940d43ccf7540ac4821441385e8bb2d9011da3ce1278a97d698b79b5ed/postcard.png" data-mid="181971394" border="0"  src="https://freight.cargo.site/w/1000/i/6cd8c6940d43ccf7540ac4821441385e8bb2d9011da3ce1278a97d698b79b5ed/postcard.png" /&#62;
</description>
		
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	<item>
		<title>La Fumée</title>
				
		<link>https://youngdesignlab.com/La-Fumee</link>

		<pubDate>Thu, 08 Jun 2023 19:40:09 +0000</pubDate>

		<dc:creator>Young Design LAB</dc:creator>

		<guid isPermaLink="true">https://youngdesignlab.com/La-Fumee</guid>

		<description>

︎︎︎ #KNOOCK



	2022La Fumée


	︎︎︎

	

	

	BRIEF
[ Shisha Bar Branding ]A captivating shisha bar experience where aesthetics and ambience intertwine. As the branding specialist for La fumée, I collaborated closely with the interior designer to create a cohesive visual identity that harmonizes with the exquisite interior and overall environment. Inspired by the allure of the green marvel aesthetic, I meticulously crafted the brand identity, encompassing everything from the logo design to the typography selection.

In addition to the visual elements, I also curated engaging social media content, designed menus that enticed the senses and even developed exclusive free drinks coupons to enhance the customer experience. Every aspect of the branding work aimed to captivate the audience, transporting them to a world where indulgence and relaxation meet.
-&#38;gt; DISCOVER THE VIBE
	
	
ROLE
Creative Direction
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
	PROJECT TYPE
Brand IdentityDigital Content Creation



	
	
	
	
	&#60;img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/5e7043702abc2abfd4c4b1468e0bd2eb4bfa881a36bd78304705115369e092e0/kick.gif" data-mid="181590534" border="0" data-scale="86" data-no-zoom src="https://freight.cargo.site/w/1000/i/5e7043702abc2abfd4c4b1468e0bd2eb4bfa881a36bd78304705115369e092e0/kick.gif" /&#62;
&#60;img width="1551" height="893" width_o="1551" height_o="893" data-src="https://freight.cargo.site/t/original/i/4625f61b197d350507485c1e9b88a6ae1adefbf147279e2741b9461247a2ef3f/2-Converted.png" data-mid="181510863" border="0" data-scale="20" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/4625f61b197d350507485c1e9b88a6ae1adefbf147279e2741b9461247a2ef3f/2-Converted.png" /&#62;

	
	
	
	


&#60;img width="3290" height="1410" width_o="3290" height_o="1410" data-src="https://freight.cargo.site/t/original/i/d4279d4da4e846576ff20aa9c9d142d627f4bb00ec0a54863bef904697e059bb/la-fumee.png" data-mid="181549550" border="0"  src="https://freight.cargo.site/w/1000/i/d4279d4da4e846576ff20aa9c9d142d627f4bb00ec0a54863bef904697e059bb/la-fumee.png" /&#62;

	&#60;img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/cfa2f8acc56734cfc9ce9c48c19efd143221c0128d074db2c3ede3d077fa91e5/post_04.png" data-mid="181548956" border="0"  src="https://freight.cargo.site/w/1000/i/cfa2f8acc56734cfc9ce9c48c19efd143221c0128d074db2c3ede3d077fa91e5/post_04.png" /&#62;
	&#60;img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/b9059dd26ee604b4763c58da450387092c38b4aa760e55259fabb58d9428cde2/post_05.png" data-mid="201281169" border="0"  src="https://freight.cargo.site/w/1000/i/b9059dd26ee604b4763c58da450387092c38b4aa760e55259fabb58d9428cde2/post_05.png" /&#62;
	&#60;img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/1b054ef61d5f45e27c4e5489aceb6f3e342ee077dd36d54205a9754e05fbf4d8/post_06.png" data-mid="181548958" border="0"  src="https://freight.cargo.site/w/1000/i/1b054ef61d5f45e27c4e5489aceb6f3e342ee077dd36d54205a9754e05fbf4d8/post_06.png" /&#62;

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	&#60;img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/2b6b33fb2427ccef6bbda7a3b13be293d03371319cf728f1cf61c264e344eabb/post_14.png" data-mid="181548997" border="0"  src="https://freight.cargo.site/w/1000/i/2b6b33fb2427ccef6bbda7a3b13be293d03371319cf728f1cf61c264e344eabb/post_14.png" /&#62;
	&#60;img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/e9c6d6083436a2d896a34ebc0fb747abc6110d4409a4f6e023dcc5c27d4baddb/post_15.png" data-mid="181548999" border="0"  src="https://freight.cargo.site/w/1000/i/e9c6d6083436a2d896a34ebc0fb747abc6110d4409a4f6e023dcc5c27d4baddb/post_15.png" /&#62;

	&#60;img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/81e75f37c0714ea6e4af065b4defed49e0ce07e08390459d8d7fd0237b9cc78e/post_19.png" data-mid="181548966" border="0"  src="https://freight.cargo.site/w/1000/i/81e75f37c0714ea6e4af065b4defed49e0ce07e08390459d8d7fd0237b9cc78e/post_19.png" /&#62;
	&#60;img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/d9cabe3953fce30aec8b7be329dd8f79b03ab6e1f2fac16c96f99225f4cb2c8f/post_20.png" data-mid="181548967" border="0"  src="https://freight.cargo.site/w/1000/i/d9cabe3953fce30aec8b7be329dd8f79b03ab6e1f2fac16c96f99225f4cb2c8f/post_20.png" /&#62;
	&#60;img width="4501" height="4501" width_o="4501" height_o="4501" data-src="https://freight.cargo.site/t/original/i/e720260cc4c9a2a4fde1f1d73864185ac7b38bf01d1dde340a24ea08da2863a6/post_21.png" data-mid="181548968" border="0"  src="https://freight.cargo.site/w/1000/i/e720260cc4c9a2a4fde1f1d73864185ac7b38bf01d1dde340a24ea08da2863a6/post_21.png" /&#62;

	#Knoock ︎︎︎
</description>
		
	</item>
		
		
	<item>
		<title>#Knoock</title>
				
		<link>https://youngdesignlab.com/Knoock</link>

		<pubDate>Fri, 09 Jun 2023 07:47:28 +0000</pubDate>

		<dc:creator>Young Design LAB</dc:creator>

		<guid isPermaLink="true">https://youngdesignlab.com/Knoock</guid>

		<description>︎︎︎ BACK



	2022#Knoock


	︎︎︎

	BRIEF
[ 

	
		
		
	
	
		
			
				
					
						Virtual
Housewarmning Application ]

	
		
		
	
	
		
			
				
					
						
“Take time, open space, and share values”

						
‘#Knoock’ , a compound word that combines knock and look, is an virtual
housewarmning application in which users directly produce and share content, indirectly hold housewarming, share tastes, and get information.

						
Along with various stories, people can experience how various people live
and how their tastes permeate the interior. Therefor, it helps users live an
expanded life and discover their own value.

					
				
			
		
	

-&#38;gt; CLICK FOR PROTOTYPE
	
	
ROLE
Creative Direction
&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;
	PROJECT TYPE
Brand IdentityUX/UI Design
Mobile Application
NOTE*
All materials were used for personal projects.


	
	
	
	
	&#60;img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/693b9eeb80f97a60f15c5ee16689029deee9069a313355d9e9b778a11584bd54/shake.gif" data-mid="181586385" border="0" data-scale="77" data-no-zoom src="https://freight.cargo.site/w/1000/i/693b9eeb80f97a60f15c5ee16689029deee9069a313355d9e9b778a11584bd54/shake.gif" /&#62;
&#60;img width="1551" height="893" width_o="1551" height_o="893" data-src="https://freight.cargo.site/t/original/i/4625f61b197d350507485c1e9b88a6ae1adefbf147279e2741b9461247a2ef3f/2-Converted.png" data-mid="181551072" border="0" data-scale="20" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/4625f61b197d350507485c1e9b88a6ae1adefbf147279e2741b9461247a2ef3f/2-Converted.png" /&#62;


	
	
	
	

	
&#60;img width="3290" height="1410" width_o="3290" height_o="1410" data-src="https://freight.cargo.site/t/original/i/de8f72b8edbc17d8c9c62cc8cf53b4d3874b30bd8a90bdc86b9a4e759f4d08e3/-knoock.png" data-mid="181553428" border="0"  src="https://freight.cargo.site/w/1000/i/de8f72b8edbc17d8c9c62cc8cf53b4d3874b30bd8a90bdc86b9a4e759f4d08e3/-knoock.png" /&#62;
&#60;img width="3290" height="1410" width_o="3290" height_o="1410" data-src="https://freight.cargo.site/t/original/i/f65ae5255587c90a98da848efbc018a72942e1f75e85521af55190e19994adf3/-knoock2.png" data-mid="181553429" border="0"  src="https://freight.cargo.site/w/1000/i/f65ae5255587c90a98da848efbc018a72942e1f75e85521af55190e19994adf3/-knoock2.png" /&#62;
&#60;img width="3290" height="1410" width_o="3290" height_o="1410" data-src="https://freight.cargo.site/t/original/i/ad9a5b5231e08701ba0d7d5e766d0062e6d618202bb86f061d1373a9efa43373/-knoock3.png" data-mid="181553430" border="0"  src="https://freight.cargo.site/w/1000/i/ad9a5b5231e08701ba0d7d5e766d0062e6d618202bb86f061d1373a9efa43373/-knoock3.png" /&#62;
&#60;img width="4961" height="3508" width_o="4961" height_o="3508" data-src="https://freight.cargo.site/t/original/i/557ec8d1726561a3b9d595a8cbd4b5b43c60a9aafa04c25998ce4d00b8fe3c2a/-Knoock_Gayoung_Kim4.jpg" data-mid="181553426" border="0"  src="https://freight.cargo.site/w/1000/i/557ec8d1726561a3b9d595a8cbd4b5b43c60a9aafa04c25998ce4d00b8fe3c2a/-Knoock_Gayoung_Kim4.jpg" /&#62;



	
&#60;img width="3290" height="1410" width_o="3290" height_o="1410" data-src="https://freight.cargo.site/t/original/i/2489b7162ca14e12508a9797bbc73e4d392412e5fd28e0e567bea43d476d7c01/-knoock4.png" data-mid="181564355" border="0"  src="https://freight.cargo.site/w/1000/i/2489b7162ca14e12508a9797bbc73e4d392412e5fd28e0e567bea43d476d7c01/-knoock4.png" /&#62;


	GGE ESG Report ︎︎︎

</description>
		
	</item>
		
		
	<item>
		<title>ESG Report</title>
				
		<link>https://youngdesignlab.com/ESG-Report</link>

		<pubDate>Fri, 09 Jun 2023 07:07:41 +0000</pubDate>

		<dc:creator>Young Design LAB</dc:creator>

		<guid isPermaLink="true">https://youngdesignlab.com/ESG-Report</guid>

		<description>
︎︎︎ La Fumée



	
2022ESG Report


	︎︎︎

	

	BRIEF
[ Environmental, Social and Governance Report 21/22 ]

	
		
		
	
	
		
			
				
					
						The design of this report blends the dynamism of Galileo Global
Education’s new vibrant palette, gradients and photography with
the rationality of a structured grid, charts and infographics.

						
This choice conveys two sides of GGE’s identity: the energy of
the students on one side, and the institutional character of our
schools on the other.
-&#38;gt; DISCOVER
	
	
COMPANY
Galileo Golabl Education
SUPPORTED BY PROFESSOR
Fabio Bergamaschi
	
PROJECT TYPE
Data Visualisation
Infographic
Editorial Design



	
	
	
	
	&#60;img width="1200" height="800" width_o="1200" height_o="800" data-src="https://freight.cargo.site/t/original/i/76fbebf18d5fc8d4fe003aaf182db14b42266e903cfaa1ad416b573fc77a972b/Book.gif" data-mid="181557187" border="0" data-no-zoom src="https://freight.cargo.site/w/1000/i/76fbebf18d5fc8d4fe003aaf182db14b42266e903cfaa1ad416b573fc77a972b/Book.gif" /&#62;
&#60;img width="1551" height="893" width_o="1551" height_o="893" data-src="https://freight.cargo.site/t/original/i/4625f61b197d350507485c1e9b88a6ae1adefbf147279e2741b9461247a2ef3f/2-Converted.png" data-mid="181549796" border="0" data-scale="20" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/4625f61b197d350507485c1e9b88a6ae1adefbf147279e2741b9461247a2ef3f/2-Converted.png" /&#62;

	
	
	
	


	
&#60;img width="3290" height="1410" width_o="3290" height_o="1410" data-src="https://freight.cargo.site/t/original/i/9121338257b27eb809d469475c3e7eab9ae9bd82f6b96769ea4b76b971526ebd/Report-mockup.png" data-mid="181550451" border="0"  src="https://freight.cargo.site/w/1000/i/9121338257b27eb809d469475c3e7eab9ae9bd82f6b96769ea4b76b971526ebd/Report-mockup.png" /&#62;
&#60;img width="3290" height="1410" width_o="3290" height_o="1410" data-src="https://freight.cargo.site/t/original/i/323173a47f4ea23cbf7ff4851294386cc967d7e69cc79fbcf3baedadbef141d3/Report-mockup02.png" data-mid="181551014" border="0"  src="https://freight.cargo.site/w/1000/i/323173a47f4ea23cbf7ff4851294386cc967d7e69cc79fbcf3baedadbef141d3/Report-mockup02.png" /&#62;



	PROJECT B ︎︎︎
</description>
		
	</item>
		
		
	<item>
		<title>Oracora</title>
				
		<link>https://youngdesignlab.com/Oracora</link>

		<pubDate>Wed, 07 Jun 2023 08:21:12 +0000</pubDate>

		<dc:creator>Young Design LAB</dc:creator>

		<guid isPermaLink="true">https://youngdesignlab.com/Oracora</guid>

		<description>
	












 

Oracora
Concept Development
2023
	










&#60;img width="692" height="143" width_o="692" height_o="143" data-src="https://freight.cargo.site/t/original/i/642df72429e0b5f565561b8dfcfa086af896fda57e759c7c26104d6305bbcbd0/3D-logo_w.svg" data-mid="181296487" border="0"  src="https://freight.cargo.site/w/692/i/642df72429e0b5f565561b8dfcfa086af896fda57e759c7c26104d6305bbcbd0/3D-logo_w.svg" /&#62;














 Introducing the immersive platform, an interactive story generator inspired by the mystical tarot world. Experience personalized virtual stories, empowering people to explore new insights, discover hidden paths, and unlock mysteries. Designed to help people overcome struggles and worries, the platform provides a safe space to indirectly experience and practice challenging situations. The subconscious learnings and insights gained through the platform can subtly reshape perspectives and behaviors, leading to personal growth and improved outcomes in real-life situations.





					
				
			
		
	








&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;Work in progress


</description>
		
	</item>
		
		
	<item>
		<title>Seletti</title>
				
		<link>https://youngdesignlab.com/Seletti</link>

		<pubDate>Wed, 31 May 2023 09:03:33 +0000</pubDate>

		<dc:creator>Young Design LAB</dc:creator>

		<guid isPermaLink="true">https://youngdesignlab.com/Seletti</guid>

		<description>
	










&#38;nbsp;
&#60;img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/ba3d8735726a986a1247c1752fe10e570d0cdca4218984aad6c074b3ae56e9b2/Monkey.gif" data-mid="180709833" border="0" data-no-zoom="true" data-draggable src="https://freight.cargo.site/w/1000/i/ba3d8735726a986a1247c1752fe10e570d0cdca4218984aad6c074b3ae56e9b2/Monkey.gif" /&#62;

Over The Moon
Art Direction
Experiment Project
2023




	










&#60;img width="1080" height="990" width_o="1080" height_o="990" data-src="https://freight.cargo.site/t/original/i/925bf00a897bf18f0324560cbfaa9dbe79c6355a512cb25071c1eeae2432d37e/Seletti-logo2.png" data-mid="180711149" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/925bf00a897bf18f0324560cbfaa9dbe79c6355a512cb25071c1eeae2432d37e/Seletti-logo2.png" /&#62;



	
		
		
	
	
		
			
				
					
						Things familiar in everyday life are seen from a different perspective, creating the impression of entering a dream. This campaign perfectly embodies Seletti's philosophy that 'Art can be applied to ordinary people's daily lives.' Its message, 'ascend to be over the moon,' encapsulates the essence of the campaign. Moreover, all objects featured in this campaign are Seletti's remarkable works. With each step we take, they breathe life and inspiration into our eyes, elevating our experience.








&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;Are you curious?






&#60;img width="1700" height="855" width_o="1700" height_o="855" data-src="https://freight.cargo.site/t/original/i/651742fe7567a6ba13e80ed4127741a5b9e61d59b498342ec4f3e3a11edf7b50/handw.png" data-mid="180711151" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/651742fe7567a6ba13e80ed4127741a5b9e61d59b498342ec4f3e3a11edf7b50/handw.png" /&#62;

</description>
		
	</item>
		
		
	<item>
		<title>Buly_1803</title>
				
		<link>https://youngdesignlab.com/Buly_1803-1</link>

		<pubDate>Thu, 01 Jun 2023 22:53:22 +0000</pubDate>

		<dc:creator>Young Design LAB</dc:creator>

		<guid isPermaLink="true">https://youngdesignlab.com/Buly_1803-1</guid>

		<description>
	








&#38;nbsp;
&#60;img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/7d71170327f1b12fe26dea96808c00d8a3d3da95669f364ba8fe1e123b08d1ca/Butterfly.gif" data-mid="180721831" border="0" data-no-zoom="true" data-draggable src="https://freight.cargo.site/w/1000/i/7d71170327f1b12fe26dea96808c00d8a3d3da95669f364ba8fe1e123b08d1ca/Butterfly.gif" /&#62;
Bloom Your Fantasy
Art DirectionExperiment Project
2022




	











&#60;img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/4456929604e929534c8df36ca4504e5b9d1697cef5457e1a5056b5fb823f2f8c/buly-logo.png" data-mid="180730379" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/4456929604e929534c8df36ca4504e5b9d1697cef5457e1a5056b5fb823f2f8c/buly-logo.png" /&#62;



	
		
		
	
	
		
			
				
					
						

	
		
		
	
	
		
			
				
					
						For a moment, this campaign brings fantasy to life, making fairy tales feel real with a clear brand identity that emphasizes the artistic aspects of painting and illustration. By creating romantic and captivating video ads that appear to be taken from fairy tales, it engages consumers' imaginations, evoking the illusion of floral scents and immersing them in the brand's beautiful paintings and natural ambiance.

					
				
			
		
	











&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;Are you curious?




&#60;img width="1700" height="855" width_o="1700" height_o="855" data-src="https://freight.cargo.site/t/original/i/651742fe7567a6ba13e80ed4127741a5b9e61d59b498342ec4f3e3a11edf7b50/handw.png" data-mid="180712051" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/651742fe7567a6ba13e80ed4127741a5b9e61d59b498342ec4f3e3a11edf7b50/handw.png" /&#62;

</description>
		
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	<item>
		<title>Split_in_two</title>
				
		<link>https://youngdesignlab.com/Split_in_two</link>

		<pubDate>Fri, 02 Jun 2023 00:42:51 +0000</pubDate>

		<dc:creator>Young Design LAB</dc:creator>

		<guid isPermaLink="true">https://youngdesignlab.com/Split_in_two</guid>

		<description>
	







&#60;img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/b9e2948ff8f64e10e999d79d2ab45f8f4a4791a8bf06cd45d83be11bee9262f2/writing.gif" data-mid="180825949" border="0" data-no-zoom="true" data-draggable src="https://freight.cargo.site/w/1000/i/b9e2948ff8f64e10e999d79d2ab45f8f4a4791a8bf06cd45d83be11bee9262f2/writing.gif" /&#62;
Split In TwoVisual Storytelling
D&#38;amp;AD New Blood Submission
[Google Fonts x H_M_C_T]
2023
	





















&#60;img width="1000" height="1000" width_o="1000" height_o="1000" data-src="https://freight.cargo.site/t/original/i/4c1f070d20afcc6054da4e48901bf40fe81849b18eb6d8de702de5ea59e6e135/splitintwologo.png" data-mid="180747863" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/4c1f070d20afcc6054da4e48901bf40fe81849b18eb6d8de702de5ea59e6e135/splitintwologo.png" /&#62;
 About 46 million people around the world have bipolar disorder and many others are unaware they have it. We decided to show people the contradiction of bipolar life through the typographically-led campaign. The confusing mental health leads to a constant war of depression and mania. It is a story of extreme shifts in mood, a destroying contrast of crazy happiness and scary sadness. We chose an artistic, friendly tone of voice to be distant from the stereotype that mental illness is frightening. An attractive aesthetic with multiple fonts and colors highlights the concept of positive testing and hopefulness.





					
				
			
		
	








&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp;&#38;nbsp;Are you curious?


&#60;img width="1700" height="855" width_o="1700" height_o="855" data-src="https://freight.cargo.site/t/original/i/651742fe7567a6ba13e80ed4127741a5b9e61d59b498342ec4f3e3a11edf7b50/handw.png" data-mid="180747253" border="0" data-no-zoom="true" src="https://freight.cargo.site/w/1000/i/651742fe7567a6ba13e80ed4127741a5b9e61d59b498342ec4f3e3a11edf7b50/handw.png" /&#62;

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